Case Study
YVR Roofing — Northern Virginia
How one roofing company went from losing leads they didn't know existed to capturing 95% of field leads and responding in under 5 seconds.
The Problem
YVR Roofing is a growing operation in Northern Virginia with a 10+ person field sales team knocking doors every day. They were doing good work — but their intake was a mess.
Missed calls went to voicemail and sat there. Web forms broke silently. Field reps wrote leads on paper or texted them to a group chat, where half got lost by end of day. There was no single view of what was coming in, what was being followed up on, and what was falling through.
The worst part: they didn't know what they were missing. You can't count the jobs you never knew about.
The Fix
MainStreet unified their entire intake. Every call, voicemail, text, form submission, and chat — captured, responded to in under 5 seconds, and logged to their CRM automatically. No new systems to learn. No migration. Live in 2 days.
Then they activated field rep capture. One dedicated intake number for their entire rep team. Reps text a lead from the door — name, address, phone, notes — and AI extracts the details and syncs to AccuLynx with full rep attribution. No app. No login. No training. The lead is in CRM before the rep reaches the next house.
The Result
Field lead capture went from ~20% to 95%. Every call, voicemail, and form gets a response in under 5 seconds. 100% of leads are tracked in CRM with source attribution. Management has full visibility into rep activity, lead volume, and conversion rates.
The entire system was live in 2 days, integrated with their existing AccuLynx CRM, with zero disruption to their daily operations.
“We were losing jobs we didn't even know we'd missed. Missed calls, missed forms, and texts. MainStreet replaced our old phone system and tied everything together. Now every lead gets captured and replied to instantly.”
— YVR Roofing, Northern Virginia
Before & After
✗ Before MainStreet
- •Missed calls went to voicemail and sat there
- •Field leads written on paper, lost by end of day
- •No visibility into rep activity or lead sources
- •No attribution when a lead converted
- •~20% of field leads made it to CRM
✓ After MainStreet
- •Every lead captured and responded to in <5 seconds
- •Field reps text leads in from the door
- •Full rep attribution and management visibility
- •100% of leads tracked in CRM
- •95% field lead capture rate
What YVR Uses
Calls, SMS, forms, chat, email, DMs — unified with conversation threading and CRM sync
10+ reps, one intake number, AI extraction, rep attribution in AccuLynx